PING claims to offer the most time-tested and precise custom-fitting process in golf, and according to three lucky Women & Golf readers, the technology behind it really does work.

PING claims to offer the most time-tested and precise custom-fitting process in golf, and according to three lucky Women & Golf readers, the technology behind it really does work.
By Charlotte Ibbetson
In spring this year, Women & Golf paired up with world-renowned club manufacturer and expert-custom-fitter PING to give three lucky readers the chance to win a free custom-fitting session and a shiny new set of clubs.
Several months on and the verdict is in ... custom fitting really does make a difference to your game. With a new set of clubs picked and built specifically according to their height and swing – just a few metrics amongst a set of clever data – all three of our winners claimed to feel more confident with their new clubs and saw a positive difference straight away.
What is custom fitting?
You'd never pick up a pair of shoes and just hope that they fit; you'd find your size, try them on and see how you feel when you wear them. And that's exactly what custom fit golf clubs are all about – finding the right clubs for you based on your height, build, swing pattern and ability – to name just a few metrics. Playing (or attempting to play) with clubs that are the wrong length, weight, lie angle, shaft flex or grip size for your body, encourages you to make unnatural compensations in your swing, therefore stopping you from developing the correct mechanics you need to improve your game.
Does custom fitting really work?
How much of a difference do custom fit golf clubs really make? Lizzy, Jane and Jo tell us more ...


"I've cut a whole shot off my handicap, from 13 to 12, but single figures again is my next goal" Jane added. "The clubs are great. They feel really easy to use and I am full of confidence with them, especially the driver – I even won the longest drive competition at South Moor GC in the County Durham Golf Trail."
"I feel as though I am flushing the 3-wood off the fairway. It's great in winter, giving me plenty of distance in the air to keep me near the greens, and the utility woods are great out of a tight lie in the rough or fairway."

She continued, "my new irons are pitching where my previous PING irons used to run out to – and stopping - so very happy, now that I am adjusting! With my wedges, I feel like Phil Mickelson when I have to throw the ball over something! The putter took a bit more getting used to, but it is steadily coming good. I think it's because it looks so different from my previous putter at address."

Beginner Jo commented, "the clubs have made a huge difference to my game. The woods are so much easier to get off the ground and carry more distance than I was used to. I would recommend anyone to have a fitting with PING."

