Wales Golf launch #New2Golf #Back2Golf female campaigns for 2019

 

Wales Golf used International Women’s Day to launch their #New2Golf and #Back2Golf campaigns for 2019, highlighting the appeal of golf for women and girls.

Both campaigns encourage women and girls to attend group sessions at their local golf clubs, emphasising the opportunity for social networking and the fun, accessible side of the game.

Making up only 14% of club membership in Wales at the moment, the national governing body is keen to inspire new and lapsed women and girls to get into golf.

After Conwy Golf Club was recently announced as the first golf club in the UK to sign up to The R&A’s new Women in Golf Charter – an initiative which aims to increase the number of women and girls participating and working in golf – more Welsh clubs are encouraged to attract women and girls into their clubhouses and onto their fairways in 2019.

Wales Golf hope to build on last year’s campaign successes, with a 14% increase in the number of #New2Golf participants in 2018/19 (1,759) and 56% of them female.

Record numbers have since converted to membership, at 58% to date.

Hannah McAllister, Director of Golf Development – Wales Golf, said: "International Women’s Day offers a timely opportunity to launch our #New2Golf #Back2Golf campaigns for women and girls."

"It is a day to celebrate females at all levels and highlight to women and girls in Wales how appealing golf is, particularly from the social aspect and having fun with friends and family."

"One of Wales’ Golf main aims is to drive more women and girls into clubs, so we are encouraging players along to beginner sessions taking place at clubs across the country. Given 56% of our #New2Golf participants last year were female, it just shows how attractive and inclusive the sport is for women and girls."

Using eye-catching social media and poster messaging, women and girls are encouraged to utilise their local golf club to catch up with friends and meet new people in a relaxed way, eat and drink in the clubhouse, while enjoying the low-cost group fun lessons. 

For all club beginner sessions, women and girls are encouraged to wear comfortable clothing and all equipment is provided.

McAllister continued: "Many clubs across Wales are now offering flexible memberships, 9-hole golf opportunities, modern driving range facilities and a warm and welcoming clubhouse, especially for women, girls and families."

Find out where your nearest #New2Golf #Back2Golf session is taking place here. More clubs will be added throughout the year, but if you can't find the one you're looking for, please contact Wales Golf to register your interest.

 

 

 

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