Golfino launches new website

Revamped GOLFINO website makes shopping for your summer golfing wardrobe even easier, with enhanced features, customer-friendly functions, and an online magazine.

Much-loved golf wear brand, GOLFINO, have revealed their newly revamped online store. At, GOLFINO now offers its customers a wide range of new, customer-friendly functions, incorporating a new shop system, “Shopware”, to create a diverse shopping experience.

The main focus of the redesign was a more clear and modern layout. Thanks to the intuitive usability, the customer is now guided more quickly to the desired article and information. An optimised search, simplified colour selection, new multiple-choice filter options, high-quality depiction of products, and a simplified collection of complete outfits, all make finding your next fairway-fashion piece quick and easy. In addition to the intelligent user guidance, attention has also been paid to improve the user-friendliness, browser compatibility, and loading speed. There’s also an online magazine with a mixture of current collections from GOLFINO and news from the world of golf to keep you updated with everything you need to know.

"Our goal is always to present the high-quality GOLFINO items in the best and most modern way for our customers and create a positive online experience which is as comfortable as possible," Dr. Bernd Kirsten, CEO GOLFINO AG

The project was carried out by GOLFINO’s internal E-Commerce department together with the Hamburg-based agencies superReal (concept, design, front- and backend development), HONICO (SAP connections to other programmes) and Metaways (hosting).


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