adidas Golf introduces new TOUR360 22

Seventeen years after introducing the TOUR360 golf shoe, adidas Golf is today announcing a new chapter with the TOUR360 22.

In their search to improve on the original model of the TOUR360, adidas Golf went back to the beginning, adopting the same mindset of taking risks that ultimately drove the creation of the first model. With the TOUR360 22, their primary focus was to re-examine how they had addressed two critical areas that are important for golfers of all skill levels: fit and traction.

Masun Denison, global footwear director at adidas Golf, said:

“The TOUR360 is synonymous with pinnacle technology and premium materials, and we remained true to that throughout the design process of this new model. Golfers will instantly notice a more natural fit that offers better stability, better traction and amazing comfort. I’ve been a part of the creation of every model of the TOUR360, so I can confidently say that this is our best-performing model we have ever introduced.”

adidas Golf looked at historical models of the TOUR360 as well as adidas’ own brand archives for inspiration. They landed on a recipe of key features which has led them to their best-performing TOUR360 to date. From the ground up, the TOUR360 22 will help golfers stay locked-in and increase confidence with every swing.

The new TOUR360 22 includes:

• Feet You Wear™ last – Mimics the natural shape of the foot, ultimately helping to create a better connection with the ground and accommodate the natural movements of the foot in all directions. Knowing how important the ground is in the golf swing, an added benefit of using the Feet You Wear last helps golfers utilise this connection with the ground to generate power more easily in the swing. The design truly hugs and cradles the natural contours of the foot to optimise performance.
• DUALSTACK Midsole – The combined the comfort of the full-length BOOST cushioning with an EVA stability frame. This EVA stability frame is a horseshoe-shaped piece that surrounds the full-length BOOST with EVA chassis, strategically placed on the perimeter of the forefoot to provide golfers with lightweight stability, comfort and performance. It’s the most technical and advanced midsole that adidas have ever offered.
• GEOFIT Collar Pad – Designed to enhance the fit and feel on the top of the foot, this piece gently conforms to the individual to provide a more personalised and comfortable fit.
• 3D TORSION™ SYSTEM – Targeted stability in the midfoot, this mould plate enhances the connection with the ground while also helping to stabilise footwork throughout the swing.
• INSITE Sockliner – Working in tandem with the Feet You Wear last, this sockliner cradles the contours of the foot, especially in the heel, to provide enhanced cushioning, comfort, and support.

Cleats directly injected on the base

adidas Golf didn’t stop there. They’ve introduced their latest iteration of SPIKEMORE with the TOUR360 22 that features cleats directly injected onto the TPU base. It was found that by injecting the cleats, they could provide more precise locations that would allow them to adjust density, make the inside and outside arm shapes unique and adjust the size depending on where the cleat sits on the outsole. Each cleat also includes a centre cone, which helps to improve overall grip. While larger than their spikes of the past, this new configuration and variance in size helps to disperse weight and promote increased green friendliness.

As part of their effort to improve fit, they collaborated with the team at BOA® Technology to elevate both the fit and performance for the BOA models of the TOUR360 22. The PerformFit Wrap™ system which was created consists of two overlapping panels that pull down over the top of the instep. The BOA Fit System, featuring the micro-adjustable Li2 dial wraps around the heel, locking the foot into place while providing a customised fit. The BOA model also features a sockfit construction, designed to give golfers ultimate support, stability, and confidence.

A commitment to End Plastic Waste

adidas athlete Danielle Kang, said:

“The TOUR360 22 is packed with so much innovation and technology that I could feel the difference the minute I put them on. What impressed me the most was how meticulous the team was throughout the design process, and I think the final product is a testament to adidas’ commitment to never stop striving for better. I’m really excited to perform in it this season.”

The TOUR360 22 continues to include the best materials for enhanced durability, but now with even more purpose. The upper features premium rich leather (one-year waterproof warranty), microfibre, and textiles that incorporate recycled materials, all part of adidas’ mission as a brand to help END PLASTIC WASTE.

The TOUR360 22 will be offered in five models: both laced and BOA models for women and men, and a simplified lace model for junior golfers.

The laced models of the TOUR360 22 will be available at adidas.com, the adidas app, and at select retailers worldwide on January 28. The BOA models will be available from March 1.