For over 20 years, Odyssey has set the standard for industry-leading innovations in golf, and yesterday saw the launch of another ground-breaking milestone.
For over 20 years, Odyssey has set the standard for industry-leading innovations in golf, and yesterday saw the launch of another ground-breaking milestone with the introduction of Microhinge Face Insert Technology in the 2017 O-Works Putter line.
Microhinge technology consists of two pieces: a 304 stainless steel Hinge Plate backed by a soft thermoplastic elastomer inner layer. The Hinge Plate is populated with 'Microhinges' designed to gently flex and rebound at impact to impart forward spin. That helps start the ball rolling immediately, smoothly and accurately. Odyssey robot tests indicate that Microhinge technology promotes almost twice as much forward-spin as Odyssey’s Fusion RX insert.
A deliberate, 23-step production process is required to complete each insert. The thermoplastic elastomer inner layer measures 46 on the Shore D hardness scale, making it softer than the cover of the average Tour golf ball. That creates a uniquely soft-and-satisfying feel that should appeal to golfers of all types.
In addition to this major advancement in face insert technology, Odyssey’s new Versa-T alignment system further enhances accuracy. Versa-T combines both the alignment benefits of Versa’s contrasting black and white colour scheme and Big T alignment lines, making it extremely easy to determine precisely where the face is aimed.
Odyssey O-Works 2017 Putters will be in store in Europe from Friday 17th February 2017.
For further information about the complete Odyssey product range, visit www.odysseygolf.com
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